Fixing Customer Leaks

Why a Dutch Playground Understands Growth Better Than Most SaaS Startups

In Rotterdam-Blijdorp, a couple of designers built a smart button for kids.

Jun 4 • Selim Yoruk

What They Don't Tell You About Entrepreneurship in the Age of AI

Unlock the secret to startup survival in the AI era. Discover why most products fail, how to build unshakeable customer trust, and why your "growth…

Mar 19 • Selim Yoruk

The “Anti-Funnel” Strategy: How to Slash Refund Requests by 74%

Is your return process a leaky bucket? Reveal the "Anti-Funnel" strategy to slash refunds by 74% and automate chaos. Turn a cost center into hidden…

Dec 18, 2025 • Selim Yoruk

Your Biggest Leak is Now Your Best Funnel

Your returns process is leaking cash. Learn the automated strategy D2C brands use to flip refunds into revenue, boosting LTV and saving profits…

Dec 4, 2025 • Selim Yoruk

Is Your App Instantly Forgettable? The Cure Is “Emotional Design”

Features aren't a defensible edge anymore. Discover the emotional design playbook Duolingo uses to double users. Turn your UX into a retention engine…

Nov 6, 2025 • Selim Yoruk

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