Product That Sells Itself

How Gamma Hit $50M ARR By Ignoring Silicon Valley’s Growth Playbook

Gamma hit $50M ARR without ads. Their secret? A "100x better" product rule. Discover the 3-step playbook to stop buying users and start earning them.

Jan 8 • Selim Yoruk

The “Yogurt Lid“ Theory of Market Domination

Is your ego killing your ARR? Use the "Envy Audit" to uncover your true strategy and apply "Inverse Charisma" to boost conversion. Stop building for…

Jan 8 • Selim Yoruk

Why "Listening to Your Customers" Will Kill Your AI Startup in 2026

Stop asking users what they want. It’s killing your AI startup. Unlock the 4 "post-chat" design primitives that will dominate the market in 2026.

Jan 8 • Selim Yoruk

The Surprising Reason AI Companies Grow So Fast

Forget traditional SaaS sales. Discover the "User Reservoir" strategy AI giants use to scale. Unlock the viral loops hiding inside your product right…

Sep 4, 2025 • Selim Yoruk

The Battle for Your Face: Why the Next Tech Giant Won’t Win with More Features—But with Invisibility

Beat Meta in the smart-glasses war by doing less, not more. Discover the "invisibility" strategy and 4 rules to build hardware that users actually wear.

Aug 21, 2025 • Selim Yoruk

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