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Why "Listening to Your Customers" Will Kill Your AI Startup in 2026

Stop asking users what they want. It’s killing your AI startup. Unlock the 4 "post-chat" design primitives that will dominate the market in 2026.

Selim Yoruk's avatar
Selim Yoruk
Jan 08, 2026
∙ Paid

I’m going to say something that might get me kicked out of the “Product Manager Hall of Fame”.

Stop asking your users what they want. They don’t know.

If you are building an AI app right now, you are likely building a text box that waits for a user to ask a question. That is a trap.

I just analyzed a summit of 100 top AI leaders (from Google to stealth VCs), and the consensus is terrifyingly clear: Chat is a dead end.

The winners of the 2026 cycle won’t be the ones with the best models. The models are becoming commodities, like electricity.

The winners will be the founders who figure out the “Ergonomics of AI”, moving beyond the prompt to solve problems before the user even types a single word.

Here is the playbook on how to build the “post-chat” internet.

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